Joyfolie brings the playful world of youth to life with their shoes and hair clips that are sure to tickle any girl's fancy for frill. A play on words, Joyfolie is pronounced "joyfully," using the French word "folie," meaning frenzy or madness. They know, from experience, that children are a "joyful frenzy," designing prints, textures and silhouettes just for them.
From humble beginnings, Jessica, began found an affinity for designing when making booties for her then infant daughter, Mia Joie. Quickly, her hobby grabbed the attention of national press, causing orders to rise to higher quantities than she could fill. In March 2010, Mia Joie changed to Joyfolie harboring a small staff in her home studio.
Today, Joyfolie is transitioning their products from handmade to manufactured shoes. Jessica's designs are inspired by her now three year-old daughter, so as her little girl needs more durable shoes, so does Joyfolie. They expect to grow their inventory to include toddler shoes and women's too! Eventually they'll offer apparel and accessories for all ages of 'joyfolie' girls.