OOYOO has been featured in a limited-time zulily event for up to 50% off. Click the heart to be notified of the next event (and to show your love!).
In 2009, the founder of OOYOO was on the hunt for the perfect diaper bag. She soon discovered that all too often bags that struck a balance between fashion and function also broke the bank. So, using her experience as a new mom and her background in graphic design, she began creating her own. The result is OOYOO's line of sophisticated, utilitarian baby bags, laundry bags and duffels that work as hard—and look as good—as Mom.
zulily is your source for all things adorable. Featuring daily deals on boutique brands for moms, babies and kids, we offer up to 90% off retail. Our available brands change every day, so you never know exactly what you'll find for you and your little one. Being surprised is part of the fun!