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Jack O'Neill opened his surf shop in 1952, selling surfboards and neoprene vests that he glued together. The shop became a gathering place, and eventually O'Neill hired talented craftsmen to make boards. By the '80s, they had a thriving company. With their expansion into the world of everyday fashion, O'Neill invites the whole family to share in a piece of their authentic surfer legacy. shop kids
Every wardrobe requires the basics, but who said they had to be mundane? We've created a collection of comfort-providing pieces with high-fashion style Mom will love. Try a zesty pick with these tops and pants, and find a look to take an ensemble from thrown together to put together—especially when you need to head out the door in a jiff.
Boasting fresh, feminine pieces that blend sleek sophistication with fun, flirty touches, this flurry of frocks has been gathered together to complement your sensational style. From polished sheath silhouettes to marvelous maxis with billowing romance, this fetching spread boasts flattering fashions to boost your wardrobe and your wallet.
Since it's impossible to have too many separates, we've rounded up some of the latest and greatest in trendy tops and bottoms to keep your wardrobe stocked with fresh fashions. Featuring everything from leggings and tops to tunics and cardigans, this collection will pad your closet with USA-made staples designed to stay in style year after year.
It's time to revamp the wardrobe. Sometimes you just need a small addition to transform an everyday ensemble into a brand new look. Whether you seek soft leggings, supple sweaters or trendy tunics, we've got the outfit creators to make your vision a reality. Never underestimate the power of one serious staple—that can be all it takes to renew your whole closet.
It can be a baffling battle to become the most dashingly dressed, but worry no more—this collection of runway stunners provides what you need. This selection of styles blends classic with contemporary to provide you pieces to wear from one season to the next. Nab a dress that enchants an office day or glams up the night. Regardless, you'll be the best dressed at any soiree.
This Shop the Look collection features apparel, accents and more that are ideal for dinner and dancing with looks to keep you looking fabulous. So set aside those worries about what to wear, as these delectable separates and accessories will meet your trendy tastes. We understand your passion for fashion and match your chic criteria needs for those sweep-you-off-your-feet date nights.
Hey there busy mom, say hello to Style Guide—a special Saturday event just for you showcasing one of today's top trends. Take a peek every week and soon you'll be in-the-know and looking oh-so current as you don the latest style sensations. Today we're featuring apparel and accents flaunting ice-kissed hues. Decked in wintry white, this collection embraces the chilly season in sizzling style.
From viral videos to hit shows and more, this awesome collection is full of references to the coolest stuff around. Filled with comfy tees and bodysuits, these pieces sport creative graphics and text that the whole family can enjoy. So tune in and show off what being a true fan is all about!