What's a Zubel? We can't wait to tell you. It's a hand-knit rattle toy in 100% organic cotton with eco-friendly dyes. It's a cute little friend. It's our new favorite shower gift. Every Zubels character is created with a distinct personality. Plus, they're all tested and safe for newborns on up. Bonus surprise: they're made by the same folks behind the clothing brand Petit Ami.