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In 1942, George Simon founded Made-To-Fit Garment Inc. In 1982, his sons Ronald and Kenneth realized that kids need coordinated tops and bottoms. That's when they started Krickets. Now, Krickets offers a complete line of kidswear. They have a number of sub-brands too: Squirtz swimwear, Sleepy Bug sleepwear, Sno Bug outerwear and Baby Krickets for infants.