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The Veja V-10 in Beige was launched in 2015 for the brand's tenth anniversary, and remains its best-known shoe — perforated front panel, slightly thicker sole, sport-luxe proportions. Veja publishes its full material breakdown on every pair, and prices the shoe without advertising spend — the sustainability is the product, not the marketing.
ChromeFree leather upper in beige from farms in southern Brazil, tanned without chrome, heavy metals or dangerous acids
Lining in 100% recycled polyester, with an insole of sugar cane, Amazonian rubber and organic cotton
Side V logo made from Amazonian rubber and rice waste
Outsole made with wild Amazonian rubber, tapped from the rainforest rather than synthesised
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